BAT France welcomes the initiative announced today by the Federation of Tobacconists in the Île-de-France region to equip 15 pilot tobacconists with age verification cameras.
BAT France welcomes the initiative announced today by the Fédération des brutalists d’ Île-de-France to equip 15 tobacconists with age verification cameras to reinforce the protection of minors and prevent them from buying products reserved for adult smokers.
Sébastien Charbonneau, Director of Public Affairs and Communications at BAT France, said: “We believe that this initiative is a step in the right direction and can deliver tangible results in our shared objective of protecting minors and selling products only to adult smokers. This measure is a concrete expression of our desire to tighten the framework around the sale of tobacco and new nicotine products (vaping, nicotine sachets) rather than banning them”.
Romain BAYLE
+33 620 497 554
romain_bayle@bat.com
About BAT
BAT is a leading, multi-category consumer goods business with a purpose to build A Better Tomorrow by reducing the health impact of its business through offering a greater choice of enjoyable and less risky products for adult consumers. The company continues to be clear that combustible cigarettes pose serious health risks, and the only way to avoid these risks is not to start or to quit. BAT encourages those who would otherwise continue to smoke to switch completely to scientifically-substantiated, reduced-risk alternatives*† . In order to deliver this, BAT is transforming into a truly consumer-centric multicategory consumer products business. BAT’s ambition is to have 50 million consumers of its non-combustible products by 2030 and to generate £5billion of New Categories revenue by 2025. BAT has set stretching ESG targets including achieving carbon neutrality for Scopes 1 & 2 by 2030 and eliminating unnecessary single-use plastic and making all plastic packaging reusable, recyclable or compostable by 2025. BAT employs over 53,000 people and operates in over 180 countries. The BAT Group generated revenue of £25.8 billion in 2020 and profit from operations of £9.9 billion. The company’s Strategic Portfolio is made up of its global cigarette brands and a growing range of reduced-risk*† New Category tobacco and nicotine products and traditional non combustible tobacco products. These include vapour, tobacco heating products, modern oral products including tobacco-free nicotine pouches, as well as traditional oral products such as snus and moist snuff. In 2020, we had 13.5 million consumers of our non-combustible products, a rise of 3 million on the year before.
* Based on the weight of evidence and assuming a complete switch from cigarette smoking. These products are not risk free and are addictive.
† Our products as sold in the US, including Vuse, Velo, Grizzly, Kodiak, and Camel Snus, are subject to Food and Drug Administration (FDA) regulation and no reduced-risk claims will be made as to these products without FDA clearance.
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